Branding packages

YOUR BRAND DESERVES MORE THAN JUST A LOGO.

These packages are designed to meet businesses at different stages, from a strong visual foundation to a more complete and strategic brand system.
Whether you’re just getting started or ready to elevate an existing business, each package is built to give your brand clarity, consistency, and a more memorable presence.

Choose the package that fits your business best

Essential

A strong and professional starting point for businesses that need a clear visual identity without going too deep into strategy.

What’s included:
· Brand discovery questionnaire
· 1 creative direction
· Primary logo
· Secondary logo
· Brand mark / submark
· Curated colour palette
· Typography pairing
· Final files in PNG, SVG, and AI.
· 2 rounds of revisions

NOT included:
· In-depth strategy work
· Social media templates
· Stationery or additional collateral.

Best for:
New businesses, small brands, or founders who need the essentials done properly from the start.

signature

**MOST POPULAR**
A more complete identity package for businesses that want a polished and cohesive brand presence across key touchpoints.

What’s included:
· Brand discovery questionnaire
· Strategy call
· 2 creative directions
· Primary logo
· Secondary logo
· Brand mark / submark / Symbol
· Curated colour palette
· Typography system
· Supporting brand elements
· 2 Brand patterns
· Brand guidelines PDF
· 3 social media templates
· Business card or email signature
· Final files in PNG, SVG, PDF, and AI.
· 3 rounds of revisions.

Best for:
Businesses that are ready to invest in a stronger, more refined brand system with more flexibility and consistency.

APEX

A more strategic and complete brand package designed for businesses that want clarity, differentiation, and a scalable visual system.

What’s included:
· Brand discovery questionnaire
· In-depth strategy session
· Positioning summary
· Brand direction / moodboard
· 3 creative directions
· Full logo suite
· Curated colour palette
· Typography system
· Supporting brand elements
· Pattern/texture/icon direction
· Comprehensive brand guidelines
· 6 social media templates
· Business card
· Email signature
· 1 additional collateral item
· Final files in PNG, SVG, PDF, and AI.
4 rounds of revisions.

Best for:
Established businesses, serious founders, or brands that want a stronger foundation and a more complete set of assets.

I’VE CHOSEN A PACKAGE. I WANT TO START BUILDING MY BRAND NOW

What ALL packages include

Every package includes a collaborative discovery process, custom design work tailored to your business, and final files ready for both digital and print use.

This means you are not receiving a generic design solution, but a brand identity built with intention and designed to support your business more clearly and professionally.

Need something more tailored?
A custom quote can always be created based on your needs.

LET’S TALK

Ready to build a brand that feels clear, aligned, and professionally crafted?

LET’S DO IT TOGETHER

The Process

1. Discovery

We begin with a questionnaire and a conversation to understand your business, goals, audience, and overall direction.

2. Creative Direction

Based on your package, I will develop a visual route and present the concept with context and mockups so you can see the direction clearly.

3. Refinement

Once a direction is selected, we refine the brand through the revision rounds included in your package.

4. Final Delivery

After final approval and final payment, your final brand files and selected deliverables are prepared and delivered.

payment terms

A 50% deposit is required to secure your project.
The remaining 50% balance is due before the final files are delivered.
Payment plans can be discussed for larger packages if needed.

Important Notes
*All packages are custom and tailored to each business.
*Final editable and production-ready files are delivered after final payment is received.
*Any work requested outside the selected package will be quoted separately.
*Revisions beyond the included rounds will incur an additional fee.
*Timelines may vary depending on project scope and feedback times.